Company plans to use over 100 years of experience and research to create community involvement and awareness programs that address safety and security

10 June 2020

DEARBORN, Mich., (June 10, 2020) — Using its longstanding history of supporting safety and security for the public, specifically in the area of traffic safety, AAA-The Auto Club Group is committing an initial investment of $1 million dollars to create and develop programs aimed at improving social justice and equality in the communities ACG serves in the areas of bias/cultural awareness and diversity. 

AAA-ACG delivers traffic safety and drivers education programs to help support safe roadways and safe drivers. In addition, AAA’s iconic School Safety Patrol Program is celebrating 100 years of existence promoting and aiding youth and families in local communities nationwide. The company plans on expanding these programs to help educate and support safety and security during traffic stops and enhance community relations initiatives promoting safety and security for everyone.

 “As an organization founded to promote safety and security, AAA believes everyone deserves the equal right to both,” said Joseph J. Richardson, Jr., President and CEO of AAA-ACG.

While still in the early planning phase, AAA-ACG is committed to developing a new division within its organization that will be solely dedicated to promoting racial equity and equality for individuals adversely impacted in our communities. This program will aim to support initiatives that address socioeconomic disparities and advocate for equal justice for African Americans and people of color.  AAA-ACG will incorporate these initiatives into their existing programs and implement them throughout its 14-state footprint.

To symbolize this commitment, commuters traveling alongside the southbound Southfield Freeway between Ford Rd. and Hubbard Dr. will see a beautiful glowing mural on the side of its headquarters building commemorating the late George Floyd whose senseless death has been the latest rallying cry for real change in social justice across the nation.


AAA in Michigan celebrated its 100th Anniversary - A Century of Service in 2016 and has over 1.5 million members across the state. It is part of The Auto Club Group (ACG).  Connect with us on Facebook and LinkedIn.

About AAA - The Auto Club Group
The Auto Club Group (ACG) is the second largest AAA club in North America with more than 14 million members across 14 U.S. states, the province of Quebec and two U.S. territories. ACG and its affiliates provide members with roadside assistance, insurance products, banking and financial services, travel offerings and more. ACG belongs to the national AAA federation with more than 60 million members in the United States and Canada. AAA’s mission is to protect and advance freedom of mobility and improve traffic safety. For more information, get the AAA Mobile app, visit, and follow us on Facebook, Twitter and LinkedIn.