AAA's safety campaign aims to curb unsafe driving in school zones, and neighborhoods
Montrae Waiters, AAA spokeswoman, The Auto Club Group
AAA URGES DRIVERS TO STAY ALERT AS STUDENTS RETURN TO SCHOOL
AAA’s safety campaign aims to curb unsafe driving in school zones, and neighborhoods
B-Roll: School’s Open Drive Carefully
ATLANTA, Ga. (July 26, 2021) — As Georgia students begin the school year, whether virtual or in person, AAA urges Georgians to slow down and stay alert in neighborhoods and school zones, and to be especially vigilant for pedestrians before, during, and after-school hours. Children are particularly vulnerable during the afternoon hours following their school day. According to the Georgia Department of Transportation, more than one million students collectively travel over 770,000 miles to and from school each day on a bus.
“We are aware of the risk to children in and around school zones, and that’s why we developed AAA’s School’s Open Drive Carefully awareness campaign designed to help curb unsafe driving behavior near schools,” said Garrett Townsend, Georgia Public Affairs Director, AAA-The Auto Club Group. “If Georgia motorists slow down and stay alert, they can save lives.”
The AAA School’s Open Drive Carefully awareness campaign was launched in 1946 in an effort to prevent school-related child pedestrian traffic crashes - helping kids to live fulfilling, injury-free lives.
AAA offers seven ways to keep kids safe this school year:
- Slow down. Speed limits in school zones are reduced for a reason. A pedestrian struck by a vehicle traveling 25 mph is nearly two-thirds less likely to be killed compared to a pedestrian struck by a vehicle traveling just 10 mph faster. A difference between 25 mph and 35 mph can save a life.
- Eliminate distractions. Children often cross the road unexpectedly and may emerge suddenly between two parked cars. Research shows that taking your eyes off the road for just two seconds doubles your chances of crashing.
- Reverse responsibly. Every vehicle has blind spots. Check for children and pedestrians on the sidewalk, driveway and around your vehicle before slowly backing up. Teach your children to never play in, under or around vehicles—even those that are parked.
- Talk to your teen. Car crashes are the leading cause of death for teens in the United States. Get evidence-based guidance and tips at TeenDriving.AAA.com.
- Come to a complete stop. Research shows that more than one-third of drivers roll through stop signs in school zones or neighborhoods. Always come to a complete stop, checking carefully for children on sidewalks and in crosswalks before proceeding.
- Watch for bicycles. Children on bicycles are often inexperienced, unsteady and unpredictable. Slow down and allow at least three feet of passing distance between your vehicle and the bicycle. If your child rides a bicycle to school, require that they wear a properly fitted bicycle helmet on every ride.
- Look for AAA School Safety Patrollers - Nationwide, more than 679,000 AAA School Safety Patrollers stand guard at 35,000 schools. When you see one, a school zone is likely nearby.
“If parents and other drivers follow these simple rules when driving in and around schools zones, countless children can avoid injury and death,” continues Townsend. “It’s up to us to help all drivers become more aware of the risks of driving around our schools.”
AAA Georgia is hitting the road this week along with the Governor’s Office of Highway Safety to promote School’s Open - Drive Carefully in communities across the state. Listed below are press conference dates, times and locations. For press conference agendas and specific details contact Montrae Waiters.
Wednesday, July 28th
Bibb County Transportation
4580 Cavalier Drive
Macon, GA 31220
Thursday, July 29th
Heards Ferry Elementary School
6151 Powers Ferry Road
Atlanta, GA 30339
Monday, August 2nd
Savannah-Chatham Board of Education
208 Bull Street
Savannah, GA 31401
Tuesday, August 3rd
Grovetown Elementary School
300 Ford Avenue
Grovetown, GA 30813
Thursday, August 5th
Muscogee County School District
2960 Macon Road
Columbus, GA 31906
Visit the AAA Georgia Newsroom
About AAA - The Auto Club Group
The Auto Club Group (ACG) is the second largest AAA club in North America with more than 14 million members across 14 U.S. states, the province of Quebec and two U.S. territories. ACG and its affiliates provide members with roadside assistance, insurance products, banking and financial services, travel offerings and more. ACG belongs to the national AAA federation with more than 62 million members in the United States and Canada. AAA’s mission is to protect and advance freedom of mobility and improve traffic safety. For more information, get the AAA Mobile app, visit AAA.com, and follow us on Facebook, Twitter and LinkedIn.