AAA/American Red Cross Virtual Blood and Donation Drive May 4 – 9

01 May 2020

Madison, Wis., (May 1, 2020) — AAA – The Auto Club Group, Meemic and Fremont employees are pledging support to their local communities by rolling up their sleeves and donating blood to support the American Red Cross’ lifesaving efforts. The American Red Cross is encouraging individuals to keep scheduled blood donation appointments and to make new blood donation appointments for the weeks ahead to ensure a stable supply throughout the COVID-19 pandemic.

Beginning May 4 through May 9, AAA – The Auto Club Group is joining forces with the American Red Cross for a “Sleeves Up” campaign with a goal of donating 900 pints of blood. AAA members and the public are also encouraged to join in support of this critical effort.

“AAA and the American Red Cross have always answered the call for help in challenging times,” said Heather Drake, Vice President of Government Relations and Public Affairs, AAA – The Auto Club Group. “We encourage our communities to join us as we help ensure that life-saving blood is available to patients in this time of need.”

Blood donations are essential to community health and can still be scheduled in areas where shelter in place orders are in effect. In response to COVID-19, measures have been taken at Red Cross locations to ensure a safe and healthy environment, including social distancing protocols.

In addition to blood donations, AAA is asking its employees, members and the public to support its virtual financial donation drive with the goal of raising $100,000 for the American Red Cross. AAA – The Auto Club Group will match campaign donations up to $50,000.

How to Participate

“Sleeves Up” is a virtual online campaign. To participate or get more information on scheduling an appointment to donate blood or making a financial contribution, go to AAASleevesU

  • Donate Blood:
    • Visit AAASleevesUp
    • Make an appointment to roll up your sleeves to save lives
    • The American Red Cross will locate the donation opportunities near you
    • Pledge to donate blood
  • ???????Financial Pledge or Donation: AAA – The Auto Club Group will match donations in the week-long campaign, up to $50,000. Learn more here. ???????

Other COVID-19 Support

In addition to the “Sleeves Up” campaign, AAA – The Auto Club Group has provided special support to communities during the COVID-19 crisis, including:

  • Providing $60 million in premium refunds to auto insurance customers. Every policyholder with auto insurance in effect as of April 30, 2020 is receiving a 20% policy refund applied to two months of premium, for April and May.
  • Assisting those on the front lines by providing free roadside assistance services to healthcare workers and first responders.
  • Utilizing our roadside assistance vehicles and drivers to deliver meals and medical supplies to hospitals and first responders throughout our footprint.
  • Donating technology supplies to schools so teachers and children can work and learn from home. ACG also donated Samsung tablets to a hospital so isolated patients can connect with loved ones.

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